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Category: Artificial Intelligence

Are grocery loyalty programs broken?

October 19, 2020 Jonathan Treiber Leave a comment

Most loyalty programs within grocery follow a standard formula. It starts with getting physical cards in hands of customers. Customers…

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Posted in: Artificial Intelligence, Big Data, Consumer Research, Consumer Shopper Insights, CPG, Loyalty, Mobile coupons, Print-at-Home Coupons, Promotional Offers, Retail

Why Offer Management Should Be A Core Part of Retail Strategies

December 10, 2019 Jonathan Treiber Leave a comment

As long as offer campaigns have been around, industry experts have listed off their coupon fears… Decreased margins! Brand damage!…

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Posted in: Artificial Intelligence, Loyalty, Offer Management

Are retailers bracing for deeper discounts this holiday season?

October 25, 2019 Jonathan Treiber Leave a comment

In a recent eMarketer article, found here, a retailer survey from Retailmenot indicates that most retailers are planning on discounting…

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Posted in: Artificial Intelligence, Ecommerce, Mobile coupons, Promotional Offers, Retail

Dynamic pricing – is the future here yet?

July 26, 2019 Jonathan Treiber Leave a comment

Great article here on Retail Dive discussing the hurdles to widespread retail adoption of dynamic pricing. It’s very curious why…

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Posted in: Artificial Intelligence, Big Data, Big Data Analytics, Consumer Shopper Insights, Ecommerce, Retail

Facebook will protect you from terrorism and child abuse if you give them all your data… realy!?!

February 7, 2019 Jonathan Treiber Leave a comment

In a recent article, Facebook lost a EU lawsuit surrounding their desire to combine data across all their owned platforms.…

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Posted in: Ad-tech, Artificial Intelligence, Big Data, Social

The crazy things artificial intelligence can do

February 20, 2017 Jonathan Treiber Leave a comment

In a recent article on HRB, I read some interesting things about “Deep Learning” for artificial intelligence. I got a view into how…

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Posted in: Artificial Intelligence, Big Data, Big Data Analytics, Marketing Analytics, Payments

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