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Category: Promotional Offers

Are grocery loyalty programs broken?

October 19, 2020 Jonathan Treiber Leave a comment

Most loyalty programs within grocery follow a standard formula. It starts with getting physical cards in hands of customers. Customers…

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Posted in: Artificial Intelligence, Big Data, Consumer Research, Consumer Shopper Insights, CPG, Loyalty, Mobile coupons, Print-at-Home Coupons, Promotional Offers, Retail

Are retailers bracing for deeper discounts this holiday season?

October 25, 2019 Jonathan Treiber Leave a comment

In a recent eMarketer article, found here, a retailer survey from Retailmenot indicates that most retailers are planning on discounting…

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Posted in: Artificial Intelligence, Ecommerce, Mobile coupons, Promotional Offers, Retail

Brands need to reinvent their loyalty programs

June 9, 2019 Jonathan Treiber Leave a comment

Much has been written on the topic of loyalty and the use of promotional offers. Marketers use them to both…

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Posted in: Loyalty, Marketing Analytics, Mobile coupons, Promotional Offers

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