The Broken Model: Rethinking Grocery Loyalty Programs In the realm of retail, grocery loyalty programs are broken. They have followed…
With almost 100 million people using mobile coupons, it’s clear the trend has continued for mobile adoption and overall adoption…
In a big splash article in AdAge, found here, P&G CEO announced a shift in strategy to focus more on…
In a recent RevTrax blog post, found here, we spoke about the power of promotion CRM for brands and the…
It seems people love to hate JCpenney these days, blaming the lack of recovery in performance on “the prior strategy”…
In a recent study by Progressive Grocer, Target.com ranked highest among grocery retailers as the most trafficked website for retailer…