Navigating the Post-Third-Party Cookie Era: Embracing First-Party Data for Brands With the impending demise of third-party cookies, brands, retailers, ad…
Without champions at the top, game-changing technologies in pricing and promotions may go to waste Navigating the Future in CPG…
The retail industry is as diverse as it is lucrative, so it’s somewhat surprising that the impact of COVID-19 has…
In a recent eMarketer article, found here, a retailer survey from Retailmenot indicates that most retailers are planning on discounting…
The Retail Dive article sheds light on the challenges hindering the broader implementation of dynamic pricing, or personalized pricing, in…
Amazon and Wal-Mart have a clear leadership position in online grocery already. However, only 2% of grocery purchases are made…