Ahold shares new strategy in the grocery industry

The CEO of Ahold, a major international grocery store retailers, had a very informative interview with McKinsey. Dick Boer, CEO of Ahold, talks about how grocery retail needs to evolve with the current needs of shoppers. Ahold is an international portfolio of grocery retail banners that have a very local community presence. Operating such a retail model is challenging, especially when more and more packaged goods can be purchased by consumers online and elsewhere. The interesting strategic focus is on fresh foods, leveraging the grocer’s key strength with perishable goods. It’s hard to get right but represents clear opportunity for grocers. Check out the full interview for more details.