So iBakeSale is in final stages of development (more on that in another post) and we’ve got approximately 300 merchants signed-up for our program. We are going to launch online only to start, since that will give us broader reach across the whole country via the web and not limit us to various locations with brick&mortar merchants. Reaching out to brick&mortar merchants will be further down the road. We’re very please with the traction we’ve gotten with some very large merchants. You can check out a list of some of our larger merchants at www.ibakesale.com. The program isn’t even complete yet, and once it’s launched (we’re hoping by end-of-month), we’ll be able to get some other large merchants who are on the fence until we have some initial consumer adoption. I can’t say I blame them. Stay tuned… JT
