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Consumers say they don’t want gift cards…

December 22, 2009 Jonathan Treiber

In a recent article by MediaPost, consumers have reported that they would prefer not to receive gift cards this holiday…

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Posted in: Misc

Mobile marketing rising but still small

December 9, 2009 Jonathan Treiber

In a recent study by BIGresearch, mobile marketing is expected to exceed $2 billion in 2010. The issues remaining around…

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Posted in: Misc

Big surprise – Coupon usage up big in 2009

December 2, 2009 Jonathan Treiber

Google recently released a study showing that online search queries for coupons is up 30% over last year. That may…

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Posted in: Misc

Smart Phone Usage on the rise

November 27, 2009 Jonathan Treiber

In a recent article by MediaPost, Nielsen is predicting that by 2011, most cell phone users will be using a…

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Posted in: Misc

Social media prompting coupon dependency

November 10, 2009 Jonathan Treiber

In a very interesting blog post, which you can find here, Gavin Dunaway talked about how Social Media is spurring…

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Posted in: Misc

Marketing dollars shift to digital in the downturn

October 13, 2009 Jonathan Treiber

Great recent article describing the mechanism by which media dollars are starting to shift towards digital media during the current…

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Posted in: Misc

Performics recieves major award for cross-channel search campaign

October 5, 2009 Jonathan Treiber

I recently received a google alert for a recent industry award from Ad-Tech for a very successful campaign they ran…

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Posted in: Misc

Coupons & Wal-Mart lead back-to-school efforts

September 21, 2009 Jonathan Treiber

Great article at MediaPost Pubs on how coupons and wal-mart are leading the charge in back-to-school. The funny part is…

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Posted in: Misc

Affiliate Summit Conference Video Recap

September 8, 2009 Jonathan Treiber

Check out the short video recap of the most recent affiliate summit marketing conference in NYC. It was a big…

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Posted in: Misc

Yahoo! does coupons

September 1, 2009 Jonathan Treiber

It was only a matter of time before Yahoo! got in the coupon game. As the world’s largest consumer destination…

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Posted in: Misc

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