In an article published on Chain Store Age Magazine, available here, we spoke about the ongoing shift from direct mail…
In a recent article published on iMedia Connection, RevTrax co-founders Seth Sarelson and Jonathan Treiber write about how retail and…
In a recent article by Chain Store Age, Target announced that they are rolling out a mobile coupon initiative chain-wide,…
In a recent article on MediaPost, Click Forensics announced that they are launching a new service to qualify impressions /…
In a recent article on MediaPost, Tremor Media announced that they are improving their ad targeting by using more real-time…
Google recently announced a deal with TiVo to use their anonymous user data from shows people watch via DVR and…
In a recent article by MediaPost, consumers have reported that they would prefer not to receive gift cards this holiday…
In a recent study by BIGresearch, mobile marketing is expected to exceed $2 billion in 2010. The issues remaining around…
Google recently released a study showing that online search queries for coupons is up 30% over last year. That may…
In a recent article by MediaPost, Nielsen is predicting that by 2011, most cell phone users will be using a…