In a recent article on wsj.com technology, it seems like many players large and small are dropping out of the daily deal space. I don’t think anybody is surprised by this. I do think that many companies underestimated the people and capital investment to scale a local advertising business in a short period of time. Just look at how long it took companies like ValPak (Cox Media) and Valassis to get to where they are today. Check out the full article here.